Monthly Archives: March 2011

Sweat and Laughter Builds Creativity?

Last night we bribed a group of friends into helping us put the second workshop to a test for the first time. In exchange for beer and a pizza they agreed to dedicate 2 hours to creative methods and ideation. … Continue reading

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Innovation As a Crucial Part of Brand Strategy

The concept of making the competition irrelevant was probably coined by Kim & Mauborgne in their Blue Ocean Strategy. Now it seems to have finally spread from pure strategy into strategic marketing. Brand Guru David Aaker is discussing the idea … Continue reading

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Crash Testing Business Models

I recently found the Business Model Database, a great blog for anyone who is interested in business models and business model innovation. An especially interesting post is this one, which refers to Alexander Osterwalder giving a talk on prototyping business … Continue reading

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Good Ideas Take Time – From Showing Cute Cats to Eliminating Dictatorships

In this short clip Steven Johnson talks about where good ideas come from. He states that good ideas take time to develop and that it is common that a person has half an idea and needs to be connected to … Continue reading

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No Creativity Without Structure?

In our earlier workshops we have experienced that there are a few things that are absolutely necessary for achieving creative outcome. One of these things is a clear and quite rigid structure. In creative workshops the problem or question is … Continue reading

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Design’s Role in Innovation

The definition and the role of design are widely discussed, not only in relation to innovation, but to business in general. This is an interesting clip about design’s role in innovation that I found Ingo Rauth’s blog. It might not … Continue reading

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Anti-target Groups

Kaj & Therese finding anti-target groups Our goal is to create radical innovation. By radical innovations we mean innovations that create new markets. To achieve this we believe that one has to work with a free and very broad focus, … Continue reading

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Prototyping a Workshop

We are designing a series of creative workshops, which should function as the core of an innovation process for radical innovations (innovations that creates new markets). When an industrial designer designs a product she or he makes a prototype of … Continue reading

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Pictures

This gallery contains 6 photos.

It’s about time we show some pictures of what it looks like when we are working.

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Unknown Solution Space and Intrinsic Motivation

My interest in methods for creativity started when I attended to Per Kristensson’s lectures, during my studies at Karlstad University. In this YouTube clip from TEDxKarolinska Institutet Per holds a lecture on Keys to Creative Performance in Organizations. He highlights … Continue reading

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